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Black-owned home and kitchen brands 54kibo Affirmation Effect  Anna+Pookie Bolé Road Textiles Clare Ekua Ceramics Frères Branchiaux Frolic and Sage GOODEE By Mili Godio and Zoe Malin Read article in it's entirety here... https://www.nbcnews.com/select/shopping/black-owned-business-guide-ncna1258948

Affirmation Effect is a small, husband and wife-owned business that makes reusable clear apothecary jar candles using two flat braided cotton wicks that are lead and zinc free. The candles use coconut wax for a vegan, pet-friendly, and a clean burn. A portion of the proceeds supports Single Moms Planet, a non profit organization on a mission to empower and uplift single mothers and their families. Get the 17.5 oz Egyptian Amber Affirmation candle for $29.99, and be sure to check out the brand's other candles. by: Sally Elshorafa BuzzFeed Staff Read Article in it's entirety here.... https://www.buzzfeed.com/sallyelshorafa1/black-owned-candle-brands

Hi Allister and Denise , thanks for joining us today. What’s the backstory behind how you came up with the idea for your business?

Imagine your 10-year-old son with the most bubbly personality, always the popular kid at school, and all around happy kid coming home from school telling you he didn’t feel special.

Promised yourself a de-stressed body and mind this year? Don't let your New year's resolution go to waste. Walking into 2022, we know this year is going to be full of challenges as well, but keeping our peace of mind in priority, let's talk about something very underrated but can work great as a de-stress therapy this year. Relaxing Scented candles! It's time you realize investing in good scented candles can help you calm and lift your mood. Why don't you try it yourself? After a long and stressful day, de-stress yourself by lighting a scented candle. Its scent creates...

If Black Natural and Beautiful was a person, P-Valley Star Brandee Evans aka "Mercedes" represents our affirmation perfectly!